Collateral is a strategy based design agency, who plan-design and execute the entire process from scratch. Their prepared designs and communications tend to align with a strategy to lay out a precise accomplishment.Collateral got an opportunity to work with global names such as Volkswagen, Volkswagen Finance, Johnson and Johnson, Pepsi-co, Audi, Blackberry, Philip, Nokia, and last but not the least McDonald. Collateral has initiated their journey back in 2002, with an aim of working with MNC and global brands for delivering solutions by forwarding their footprints with mesmerizing impact.
Stories take people through journeys. Stories build relationships for a lifetime. Sometimes, it is your first story of the day with the morning newspaper. Sometimes, stories entertain you when stuck in traffic. Sometimes, some stories come alive when you enjoy the daily soaps, while some stories follow you wherever you go.
To the world, we are in the business of advertising and marketing, but internally, we call ourselves The Storytellers. Every single day, with every single task, we create stories. Anybody can create layouts or write copy or interact with clients – there are legions out there already in the business. We are The Storytellers… Across departments and hierarchies, all of us are cued to create stories. And as a creative ad agency, our role is to create stories – be it print or digital.
We are a strategy-based design agency – we plan, we design and we execute. All our creative designs and communications are aligned with the strategy to lay out a perfect platform for execution. Our stories have helped raise brand equity for such global names as Volkswagen, Volkswagen Finance, Johnson & Johnson, BlackBerry, Pepsico, Audi, brand of Fashion TV… and in the past Philips, Nokia and McDonald’s too. That’s right – they’re the people we work with.
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