Phonethics is a Creative Digital Agency. We work on annual retainerships which include Strategy & Creative Design for all digital mediums.
PROBLEM SOLVING
We love problem solving. ‘How do I connect my reputed legacy brand to a young audience?’, ‘I need to influence homemakers in South India to try my product‘, ‘How do I drive footfalls to my store using a low cost digital campaign?’, ‘What should I do to tell my employees & partners my brand’s story?’ These and many more are real world problems that we have worked on for our clients.
DIGITAL FIRST
Our solutions are digitally delivered. However, our Creative has been published across mediums – from outdoor hoardings to flyers in the newspaper.
CREATIVE FOR GOOD
Audience on social media love a good social cause. We build marketing properties that tie in the brand’s core values with outcomes that help a community in a tangible manner. This is an immensely gratifying creative platform for us. In our experience, brand campaigns that tie in a good social cause organically, have a 3 – 4x reach when compared with normal creative campaigns. We believe that this is future of ethical marketing. Speak with us to see how your brand can help some of the initiatives we have planned for 2017-18
PRODUCTS
Businesses and their Marketing teams today need digital products. An app for your power users, a new user interface system for your website, a commerce platform, a system to manage 1000s of channel partners, an app to manage incentives for the field force and 100s of ideas that solve real world problems for your business. We chart out a complete lifecycle of a product that your organisation needs and build it. From a problem on paper to a working product in your customers’ hands.
CONTENT
We have been producing branded content since 2006. We understand that today the definition of content has expanded beyond videos and images to include new styles of visual storytelling. We embrace all new storytelling tools and platforms. See this cute (award winning) campaignwhere we told the story around a popular festival, using mixed digital media.
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