Aspiring & New SEO Professionals: 3 Tips for Success
A reader inquired: What tips can you give those who want to enter the SEO career? Follow these steps to be victorious in your SEO career.
Today’s Ask SEO-related query originates directly from Moses from Nairobi and asks:
What advice would you provide for those who are aspiring to join the SEO profession, starting with the most effective courses to go from beginning to advanced?
This is a great question!
In the beginning, starting an SEO career can be exciting. It’s a field that is ever-changing and constantly evolving.
While taking classes is a great way to begin, there’s plenty more you can learn to master the basics.
Do not worry; I’ll answer your question about classes, but I’ll provide additional tips also.
1. Complete SEO Training Courses and Related Certificates
Plenty of free SEO classes will provide you the foundational knowledge. Here are a few to think about:
- The SEO guides of Search Engine Journal: Search Engine Journal offers two guides specifically for novices and is full of information from experts in the field. If you still need to purchase both directions, you should. Guides. SEO for beginners A Guide to SEO Fundamentals and A Comprehensive Guide to SEO The Essentials to Learn.
- Web 2.0 HTML0 – HubSpot SEO SEO Training Course: The course is entirely free and comes with six lessons and 23 videos. It covers many basics, including SEO on-page optimization and linking building, keyword analysis, and reporting.
- Semrush Academy Semrush Academy SEO Fundamentals Course taught by Greg Gifford: This is a free course provided by Semrush Academy and is taught by Greg Gifford. The system consists of eight modules, including videos, readings, and tests.
- Google Analytics Individual qualification: As an SEO, you’re likely spending lots of time with Google Analytics and must be proficient in using it. To be certified, complete Google Analytics for Beginners and Advanced Google Analytics for Beginners and Advanced Google Analytics courses. After that, you can pass the Google Analytics Individual Qualification exam. It’s well worth the effort!
Here’s a complete listing of SEO courses you should check through Best Free Online SEO Training Courses for 2021.
As you progress in your SEO career and master more advanced strategies, you may discover areas you’d like to concentrate on -Technical SEO, Link Building, and the On-Page SEO, for example.
2. Create a Website that You Can Make Use of as an Exercise
When you think you’ve mastered the basics of SEO techniques, test the new methods.
As I was looking to gain more familiarity with SEO, I created my site to ensure I could try out the techniques I was studying.
Although it could have been a more appealing website, it was a great way to get hands-on experience learning SEO’s fundamental and technical aspects. It also allowed me to try different strategies and proved a valuable teaching tool.
I suggest you use WordPress for the CMS and, to simplify the process, search for an existing theme you could use to implement.
Start applying the SEO knowledge you have acquired. This will familiarize you with HTML optimization, optimization, and technical SEO.
If you’re wondering what your website’s purpose is, consider writing a blog about something you are familiar with.
3. Watch webinars and listen to Podcasts
What I enjoy what I love about the SEO community is that everyone is willing to impart their knowledge and experience.
There’s an abundance of podcasts and webinars covering various SEO topics. Although I’ve been involved in SEO for quite a while, I continue to tune in to get advice from other professionals in this field. Here are a few examples:
- Search Engine Journal Webinars.
- The Search Engine Journal Show.
- Voices of Search.
- SEO 101.
- BrightEdge Webinars.
These aren’t necessarily podcasts or webinars, but you’ll learn lots!
- Online Webmasters Office Hours Hangout.
- Search Engine Roundtable Vlog.
Additionally, here’s more of a list of podcasts you should check for the Top 17 SEO Podcasts for 2021.
Don’t Quit the Learning Process
In SEO, you’re always learning. Keep watching videos as well as listening to audio podcasts. Keep reading, follow experts, and take part in conferences.
It is also possible to join SEO forums that are on LinkedIn, Facebook, and Clubhouse.
Make sure you read the article How to Become An SEO Professional to get even more successful advice and a rousing welcome for your journey toward becoming an SEO expert!