Tools To Scale Your Amazon Marketing & Sales

What tools can help you scale the effectiveness of your Amazon marketing? Find out the latest marketing, research, and reporting tools available to Amazon sellers.

Making sure your business is established as a brand-new Amazon seller can be daunting.

You should invest in top-of-the-line Amazon advertising tools to make the most from the online shop.

To aid you in making your life easier, here’s a list of the best Amazon seller tools currently available for both paid and complimentary services.

Amazon Marketing Solutions

1. Amazon Ads

Amazon lets marketers increase the ranking of their products in search results by focusing on specific keywords. The company will pay each time a consumer clicks an advertisement.

Adverts on Amazon are pretty similar to ads on Google via AdWords. Product Detail pages also are used to host advertisements on Amazon.

Yet, Amazon offers a wide range of ways to advertise that, including:

  • Amazon Advertisements for Sponsored Products.
  • Google Headline Ads.
  • Amazon Product Display Ads.

Outside Of Amazon

2. Helium 10

In the plethora of Amazon FBA seller tools available, Helium 10 is a top option.

The company markets itself as “The Industry’s first all-in-one Amazon Software,” it gives resources for:

  • Market Analysis.
  • Keyword Research.
  • Search Engine Optimization for Listings.
  • Operations.
  • Analytics.
  • Marketing.
  • Finance.

Black Box is Helium 10’s principal tool for research in the field of specialization that provides you with all the data/information you need to identify the most profitable prospects to sell your products.

Instead of having to look through the individual listings of products rather than navigating through individual product listings Amazon for the information you need, Black Box provides:

  • The monthly average sales of the product.
  • What percentage of vendors offer it.
  • How well its customers receive it.

Every year, Helium 10 costs somewhere from:

  • Starter: $29 per month.
  • Platinum: $84 per month.
  • Diamond: $209 per month.
  • Elite: $399 per month.

3. PPC Entourage

Do you want to get the most value from your advertising budget for pay-per-click?

It would help if you looked into PPC Entourage.

It provides essential elements to the success of a PPC advertising campaign.

In addition, it provides resources to help you find the best keywords to use in your Amazon listings.

4. Refersion

Refersion is an incredibly fast-growing affiliate management system with more than 500,000 customers. In the last quarter of 2022, as recently as August/September, the AAM Marketplace aids actively Amazon Affiliates scale their offerings by marketing its Amazon Marketplace with publishers, influencers, and other affiliate-style channels from third parties.

Amazon marketers can partner with Refersion to turn loyal customers into sales affiliates and monitor their live performance.

With its flexible options and optimization tools, you will be able to achieve your desired results quickly.

The Refersion platform is similar to other marketing affiliate tools.

5. Nautical Commerce

Nautical is the only multi-vendor marketplace fully featured and has a platform that incorporates financial technology, retail, and supply chain management.

It’s a software-as-a-service (SaaS) platform for setting up and growing online marketplaces for B2B companies, brands, and merchants.

Nautical lets you rapidly and easily create a market that both dealers and buyers are enthralled by.